02 Read evidence in context
What does the evidence really mean?
Connect demand, profit, lifecycle, customer voice and acquisition signals while keeping source, freshness and limits visible.
4 current guides
Clear thinking for a real decision in your store.
Start with the question closest to your current work. Each guide links the reasoning to the relevant Liva 7 workspace and current Help Centre instructions.
Commerce intelligence 2 min
How to read acquisition quality beyond last click
The source credited with an order is not automatically the source that created every part of its value.
Commerce intelligence 2 min
Connect profit, lifecycle and customer voice
Revenue tells part of the story. Profit, lifecycle and customer voice reveal whether movement is healthy, temporary or misunderstood.
Commerce intelligence 2 min
Read demand without confusing attention and revenue
Attention can be commercially useful before it becomes revenue, but only when each stage keeps its own meaning.
Commerce intelligence 2 min
Five signals behind stronger Shopify decisions
No single metric can explain your whole business. Five distinct perspectives reveal agreements, tensions and the questions worth asking next.