Privacy Policy

Liva 7 is a Shopify application that provides AI-powered customer engagement tools for online merchants. This policy applies to all merchants who install and use Liva 7 within their Shopify stores.

To deliver our services effectively, we collect the following types of data:

• Store information: Store name, domain, contact details, and Shopify plan tier
• Product data: Product titles, descriptions, images, pricing, and inventory levels
• Customer data: Names, email addresses, order history, and browsing behaviour (when explicitly enabled)
• Analytics data: App usage metrics, feature engagement, and performance statistics

We use the data we collect to:

• Provide and improve Liva 7's core functionality
• Personalise customer interactions and recommendations
• Analyse app performance and optimise user experience
• Communicate important updates, feature releases, and support messages
• Ensure compliance with Shopify's terms of service and applicable regulations

We take data security seriously. All data is encrypted in transit using industry-standard TLS protocols and at rest using AES-256 encryption. We implement strict access controls, regular security audits, and continuous monitoring to protect your information from unauthorised access, disclosure, or loss.

We do not sell your data. We may share data only in the following circumstances:

• Service providers: Trusted third-party services that help us operate Liva 7 (e.g., cloud hosting, analytics)
• Legal requirements: When required by law, regulation, or valid legal process
• Business transfers: In the event of a merger, acquisition, or sale of assets

All third-party providers are contractually bound to protect your data and use it only for specified purposes.

Liva 7 operates globally. Your data may be transferred to and processed in countries outside your jurisdiction. We ensure all international transfers comply with applicable data protection laws, including GDPR and CCPA, through standard contractual clauses and other approved mechanisms.

You have the following rights regarding your data:

• Access: Request a copy of the data we hold about you
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your data (subject to legal obligations)
• Portability: Receive your data in a structured, machine-readable format
• Objection: Object to certain types of data processing
• Restriction: Request limitation of data processing in specific circumstances

To exercise these rights, please contact us using the details provided below.

We retain your data only as long as necessary to provide our services and comply with legal obligations. When you uninstall Liva 7, we will delete or anonymise your data within 30 days, except where retention is required by law or for legitimate business purposes (e.g., fraud prevention, dispute resolution).

Liva 7 uses cookies and similar technologies to enhance functionality and analyse usage patterns. These include:

• Essential cookies: Required for core app functionality
• Analytics cookies: Help us understand how merchants use Liva 7
• Performance cookies: Optimise app speed and reliability

You can manage cookie preferences through your browser settings, though disabling certain cookies may limit app functionality.

Liva 7 is not intended for use by individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such data, please contact us immediately.

Liva 7 may integrate with third-party services to enhance functionality. These integrations are governed by their respective privacy policies. We recommend reviewing the privacy practices of any third-party services you connect to Liva 7.

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or service offerings. We will notify you of material changes via email or through the app interface. Continued use of Liva 7 after updates constitutes acceptance of the revised policy.